The iQOS Metallic Blue edition launched in Korea

Referred to as the “iPhone of e-cigs”, Metallic Blue is priced at 120,000 won ($110), and can be purchased both in stores and online. Last November PMI also released the limited edition iQOS Ruby edition, and the regular iQOS was first launched in Korea the previous May. Subsequently, PMI’s competitor BAT Korea launched its “Glo”